Thursday, May 6, 2010

SMB Madison: Wisconsin’s Focus on Energy has Social Media Success!

More colors - view looking westImage by wendysoucie via Flickr
SMB Madison: Wisconsin’s Focus on Energy has Social Media Success!: "The presentation this month at Social Media Breakfast Madison will carry on our theme of tracking and measuring the success of social media efforts as part of a tactical channel for achieving business goals. Lynn Belken, Social Media and Community Marketing Manager is our speaker.

Have you recently updated an older appliance to save energy and $$ on your fuel bills? You likely tapped into information or funding provided by Focus on Energy. Focus on Energy works with eligible Wisconsin residents and businesses to install cost effective energy efficiency and renewable energy projects. Its efforts help Wisconsin residents and businesses manage rising energy costs, promote in-state economic development, protect our environment and control the state’s growing demand for electricity and natural gas."

Note From Wendy:
Through their website, microsite for the community, Facebook page, and Twitter profile Wisconsin Energy Conservation Corp which is the organization which runs the Focus on Energy Program for the State of Wisconsin, is getting creative with a tight budget to make sure both consumers and businesses find the information and save money themselves.  They have really increased their awareness and increased the consumers and businesses that access their site and information. They have benchmarked and are tracking what they consider are success milestones.

Come hear this presentation  at Talula Restaurant on May 19th at 7:30 am (registration and networking) and 8:15 start for the presentation. More info at

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