Monday, March 1, 2010

Social media can get you outdoors with the Ice Age Trail Alliance

Ice Age TrailImage via Wikipedia
I had a morning meeting with the Wisconsin-Based Ice Age Trail Alliance to chat with Rebecca Hildebrandt, Director of Development, about a presentation I will be giving on social media at their annual meeting on April 23, 2010. We met to talk about the business goals and strategy they were going to employ for 2010 and to format a direction that would be most helpful for their attendees which is typically around 250 members.

I also nterviewed Tim Malzahn, Director of Trail Operations briefly before sitting down with Rebecca.  Here are a few of Tim's thoughts on his role, the Alliance, "Big Audacious Goals" and of course social media.