Eric Schramm and Mark Evans of BikeWisconsin | Social Media Works

After attending the recent National Bicycle Tour Directors Association Conference,I have a new respect for directors of any athletic event, but especially bicycling. I met people from all over the United States and Puerto Rico who are organizing non profit and for profit rides in great places. Some of them are day long, some multi day like the La Vuelta Puerto Rico (www.vueltapr.com) which a three day bike ride around Puerto Rico.

My favorite of course is Bike Wisconsin and the three multi-day rides they host in Wisconsin each year. I have enjoyed talking to Mark Evans, Kathy Schramm and Eric Schramm about how they market today and how they can use social media to share the experience of their tours. They have been listening as one can see by the activity on their Facebook pages: Bike Wisconsin, Sagbraw, GRABRAAWR, Bike Northwoods tours.

Social Media Marketing and Copyright Law: Axley Brynelson, LLP: Madison Wisconsin Law Firm

You have to love it when local attorneys use video blog post via YouTube to get information out about copyright law and social media.

Axley Brynelson is located in Madison WI.

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Social media can get you outdoors with the Ice Age Trail Alliance

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I had a morning meeting with the Wisconsin-Based Ice Age Trail Alliance to chat with Rebecca Hildebrandt, Director of Development, about a presentation I will be giving on social media at their annual meeting on April 23, 2010. We met to talk about the business goals and strategy they were going to employ for 2010 and to format a direction that would be most helpful for their attendees which is typically around 250 members.

I also nterviewed Tim Malzahn, Director of Trail Operations briefly before sitting down with Rebecca.  Here are a few of Tim's thoughts on his role, the Alliance, "Big Audacious Goals" and of course social media.